wheelchair ramp accessibility

Accessibility and Your Business Website: What You Need to Know

If you own a brick-and-mortar business, you know about the importance of accessibility. As stated in the Americans with Disabilities Act (ADA), privately owned business establishments must make accommodations where possible to ensure accessibility for disabled individuals. This consists of anything from installing wheelchair ramps and door opener buttons to providing auxiliary aids and services for customers with vision, hearing, and speech disabilities.

5 Ways to Boost Your Company’s Credibility Online

These days, it’s more challenging than ever for quality companies to prove their credibility, but by taking the right steps, it can be done. In Part 1 of this article, we discussed the current climate of consumer skepticism and outlined some crucial markers of trust businesses need to exhibit to instill confidence. In this second part, we discuss five additional ways to prove your business’ credibility to skeptical consumers.


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7 Big Little Mistakes Companies Make in the Digital Age

When it comes to business marketing, even small mistakes can lead to substantial consequences. This is especially true in the digital age, where factors like search ranking and online reviews can make all the difference in a company’s success. Whether you’re starting a new business or revamping an established one, consider (and avoid) these all-too-common mistakes:

tools for starting a business blog

Starting a Business Blog? Here are 10 Tips to Help You Succeed

So, you’ve decided to start a business blog…kudos to you! In today’s content-driven digital landscape, blogging is one of the best strategies for driving organic traffic to your business website (and that’s just one of the many benefits a business blog can bring). However, blogging isn’t easy—that is, if you want to do it right. You don’t have to search far to find examples of how not to write a business blog.

SEO: Sometimes you have to wait for it.

When will I see SEO results (and why does it take so long?)

Last week, a new SEO client came to me with a familiar question: When will my page start showing on Google? This client had just spent months building a beautiful new website; understandably, she wants that website to be found. As a small-business owner, she knows that showing on the first page of Google is more than a nice perk—it’s vital to her company’s success. Luckily, I’m confident we can help her.