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7 Big Little Mistakes Companies Make in the Digital Age

When it comes to business marketing, even small mistakes can lead to substantial consequences. This is especially true in the digital age, where factors like search ranking and online reviews can make all the difference in a company’s success. Whether you’re starting a new business or revamping an established one, consider (and avoid) these all-too-common mistakes:

tools for starting a business blog

Starting a Business Blog? Here are 10 Tips to Help You Succeed

So, you’ve decided to start a business blog…kudos to you! In today’s content-driven digital landscape, blogging is one of the best strategies for driving organic traffic to your business website (and that’s just one of the many benefits a business blog can bring). However, blogging isn’t easy—that is, if you want to do it right. You don’t have to search far to find examples of how not to write a business blog.

SEO: Sometimes you have to wait for it.

When will I see SEO results (and why does it take so long?)

Last week, a new SEO client came to me with a familiar question: When will my page start showing on Google? This client had just spent months building a beautiful new website; understandably, she wants that website to be found. As a small-business owner, she knows that showing on the first page of Google is more than a nice perk—it’s vital to her company’s success. Luckily, I’m confident we can help her.

Small business websites need these 5 pages

What Pages Does a Website Need?

In 2019, even the smallest business needs a website. Don’t worry! Whether you’re a small, medium or even large business, it doesn’t have to be complicated. The websites of most service-oriented businesses need at least five pages. Of course, this number will increase significantly if you sell products on your site (e-commerce).

A small-business website should have at least five basic pages.

New Year! New You!

Grow Your Business , Not Your Waistline

Don’t worry, I’m not endorsing a new diet or exercise regimen. But this January, the glut of messages promoting strategies for weight loss speaks to our society’s obsession with image. However you feel about this obsession, as a business owner, you need to pay attention—image matters. Over the past few months, I’ve written often about the importance of your online appearance. The message today is a little more specific and a lot more blunt:

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