Nu-Designs helps you use Yoast on your website.

Yoast Encounters: Reflections on WordPress’ Content Analysis Tool

If you use WordPress, you’re likely familiar with Yoast SEO. One of the platform’s most popular plugins, Yoast analyzes content and provides insights on how it can be improved for SEO and readability. However, while it’s a useful tool, using Yoast can be a frustrating experience. If you’re like me, your initial encounters resulted in hours spent tweaking your content to gain the plugin’s approval, often to futile effect. At a certain point, you have to ask yourself, “Is it worth it?” I asked myself that very question, and the answer I found was…well, it’s complicated.

A Thanksgiving Message

A Thanksgiving message from Nancy

“Being a Sonoma County native, it was shocking to watch the place where I’ve lived my whole life see so much destruction during the recent fires. But I am sincerely grateful to witness the abundance of support for all our neighbors who lost homes, jobs or both. It’s a long road ahead, but humanity always moves forward.”

Nu-Designs talks Content Creation for your website

SEO for SMBs: Further Advice on Content Creation and Transmission

In our previous SEO for SMBs entry, we emphasized the importance of blogging in an SEO landscape largely dominated by content. While we covered a lot in the piece, there was still plenty left to say, so we’ve published this addendum with further advice on creating and broadcasting content for your business blog.

Nu-Designs discusses content dichotomy

SEO for SMBs: The Content Dichotomy

There are several good reasons for business owners to blog, but perhaps the biggest is that, more than ever, SEO is dependent on content. With the demise of “black hat” tactics like keyword stuffing and a re-emphasis on user experience, content has become the core means through which SEO strategies can be effectively implemented. That means if you want your business’ website to perform, you need to produce content. And there’s no better way to broadcast that content than through an active blog.

digital marketing for real estate

Why Real Estate Agents Get a Boost with Email Marketing

Real estate professionals understand the importance of building networks. On the digital front, savvy agents spend tons of time and energy creating great websites, curating beautiful Pinterest pages, and cultivating an impressive number of Twitter followers. But many in the industry don’t realize that an email newsletter is also a crucial component of staying connected with a client base. In this article, we’ll first look at WHY email marketing is so important for real estate agents in particular.

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